 In today’s competitive market place Image Management is playing an increasingly significant role. In a national survey of skills needs undertaken by the Hospitality Training Foundation, 85% of employers stated their employees’ personal presentation to be ‘very important’ ranking higher than communication skills, the ability to follow instructions or to demonstrate initiative. Aesthetic skills have become an important element of skills that matter!
You and your company have only one chance to create a first impression. Findings suggest that in less than 4 minutes, more that 50% of the lasting impression that your customers take away is based on the appearance of you or your staff - only 7% is based on what is said!
Give your company the edge by making sure your people are creating the right first impression. Appearances convey much about the values of your organisation; success, confidence and competence can all be communicated by appropriate dress and grooming.
Entertaining and informative corporate event presentations, workshops and individual coaching is available and can be designed specifically to meet the needs of those attending.
Here’s an example of what you or your employees will be able to do following attendance on a 1 day ‘Business Dress for Success’ workshop…
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Define aesthetic skills and explain their place in today’s economy |
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Identify your professional personal brand or the values that you would like to project to others in order to help be successful at work |
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Style your own professional image and ‘head to toe’ business wear to complement your own physical characteristics for your most flattering look and maximum comfort, confidence, impact and success |
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Describe formal and relaxed business dress etiquette |
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Outline personal and appropriate grooming for business |
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Communicate by appearance the required values of you and your company |
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